"When I move you move—it's all about
maximizing my time to the best of my ability."
Ludacris
"When I move you move—it's all about
maximizing my time to the best of my ability."
Ludacris
lUDACRIS
Award-Winning Rapper, Entrepreneur, Actor
Ludacris is a three-time Grammy winning rapper, actor,
entrepreneur, and philanthropist. With unrivaled lyrical
acumen, wit, and imagery, Ludacris has solidified himself
as one of music's premier and iconic entertainers.
SHOP BOLD VERSO
LUDACRIS
Award-Winning Rapper, Entrepreneur, Author
Ludacris is a three-time Grammy winning rapper, actor,
entrepreneur, and philanthropist. With unrivaled lyrical
acumen, wit, and imagery, Ludacris has solidified himself as
one of music’s premier and iconic entertainers.
shop Bold Verso
lUDACRIS
Award-Winning Rapper, Entrepreneur, Actor
Ludacris is a three-time Grammy wining rapper, actor,
entrepreneur, and philanthropist. With unrivaled lyrical
acumen, wit, and imagery, Ludacris has solidified himself
as one of music's premier and iconic entertainers.
SHOP BOLD VERSO
CURATED BY LUDACRIS
"As we move as human beings in
our watches, they remind us of
what we need to do with our time."
Behind the Scenes with Ludacris
Ludacris wears Museum Classic
The iconic dial seen in museums around the world is
reimagined with a chronograph movement.
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“As we move as human beings in our watches, they remind us of what we need to do with our time.”
Behind the Scenes with Ludacris
Ludacris Wears Museum Classic
The iconic dial seen in museums around the world is reimagined with a chronograph movement.
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SHOP BOLD QUEST
"As we move as human beings in
our watches, they remind us of
what we need to do with our time."
Behind the Scenes with Ludacris
Ludacris wears
Museum Classic Chrono
The iconic dial seen in museums around the world is
reimagined with a chronograph movement.
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Meet the Icons
move—it's all about
maximizing my time to
the best of my ability."
lUDACRIS
Ludacris is a three-time Grammy winning rapper, actor,
entrepreneur, and philanthropist. With unrivaled lyrical
acumen, wit, and imagery, Ludacris has solidified himself
as one of music's premier and iconic entertainers.
SHOP BOLD VERSO
CURATED BY LUDACRIS
beings in our watches, they
remind us of what we need
to do with our time."
Ludacris wears Museum Classic
The iconic dial in museums around the world is
reimagined with a chronograph movement.
SHOP NOW
Meet the Icons
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